Consumerization is about more than using and managing personal devices, apps, and cloud services. IT organizations need a better way to support the people that use and rely on technology, and ultimately need to understand and meet raised end-user expectations around IT services, IT support, and customer experience.
Read this white paper to:
- Understand the real impact of consumerization – that expectations of support and customer service are now driven by consumer-world experiences
- Realize how the “consumerization of IT” has misdirected IT organizations away from the real impact of consumerization through the focus on the technology
- Get practical advice on how to better meet consumer-driven expectations of IT, IT support, and customer experience